LIVE BROADCAST, Thursday, June 6th

9 a.m. (PST)


What’s the Future of IC in an AI World?

Join us for an in-depth exploration into the world of Artificial Intelligence and its transformative potential within internal communications. As digital landscapes evolve, the use of AI tools to streamline IC processes and the integration of AI-generated content into employee communications present unprecedented opportunities for enhancing engagement, streamlining messaging, improving productivity, and fostering a culture of innovation. This session will  delve into the intricate balance of leveraging AI while maintaining authenticity and trust across organizational teams. We will dissect real-world examples to illustrate how cutting-edge tools are being implemented successfully and the impact they have on internal communication strategies.

Throughout this webinar, participants will gain a comprehensive understanding of generative AI and the synthetic media it produces, from fundamental definitions to the sophisticated tools that are reshaping how organizations communicate internally. By unpacking both the technological underpinnings and practical applications, the session aims to equip communication professionals with the knowledge to critically assess and implement AI and synthetic media strategies in their own contexts. We will also address the challenges and ethical considerations that come with deploying AI-generated content, ensuring that participants are well-prepared to navigate the complexities of this dynamic field.

Key Learnings/Takeaways

  1. Understanding AI and Synthetic Media: Gain a clear definition and broad scope of what constitutes synthetic media, including various types, formats, and platforms available.
  2. Revolutionizing Communication: Learn how AI-generated content can be used to revolutionize internal communications by enhancing message personalization, consistency, and engagement.
  3. Benefits and Challenges: Explore the dual aspects of employing  synthetic media, focusing on the benefits such as scalability and efficiency, alongside potential challenges like ethical considerations and the risk of misinformation.
  4. Strategic Implementation: Discover actionable strategies for empowering your communication team with AI tools, including best practices for integration and ongoing management.
  5. Future Outlook: Get insights into the future trends in AI and synthetic media within organizational communications and how to stay ahead of the curve in adopting these technologies effectively.

Join us on June 6th at 9:00 AM PST / 11:00 AM CST / 12:00 PM EST

Any burning questions? You’ll have the opportunity to ask in a live Q&A session after the webinar. 


Shel Holtz

Senior Director of Communications at Webcor

Shel Holtz, SCMP, ABC, IABC Fellow, is recognized globally as a though leader in the application of digital technology for organizational purposes. Currently, he is senior director of Communications at Webcor, a regional commercial general contractor and builder based in San Francisco, California. Shel also ran the communication departments at two Fortune 400 companies and had his own consulting practice for more than 20 years. He is the author of six communication-themed books and co-hosts the first and longest-running communication-focused podcast, “For Immediate Release.”


Haiilo is the leading employee communications platform empowering you to align your workforce, improve employee engagement and increase your workplace productivity. More than 1,000 international customers including Amazon, Google, Deutsche Telekom, Salesforce, and Deutsche Bahn already use Haiilo to reach, engage and understand more than 2.5 million employees every day.


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